Pay per Click (PPC) Pay per Click (PPC) advertising is simply where you pay the host of the site you are advertising on (normally search engines) a fee each time your advert is clicked, and traffic is directed to your site. In a similar way to getting your site high in the organic search results, [...]
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5. Pay Per Click (PPC)
June 18, 20091. What is SEO?
June 4, 2009Getting Visitors onto Your Site What is SEO? How do you get your web site noticed? How are visitors supposed to know that your web site even exists? The answer is through Search Engine Optimisation (SEO). To begin this series on Web Site Optimisation, we are going to have a look at SEO, what it [...]
